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This Concept Map, created with IHMC CmapTools, has information related to: Website Header, Specific strategies include Branding a Person, Specific strategies include Branding a Business, General strategies include No opt-in box, Branding a Person focused on connection between visitor and the person, General strategies include Keep it simple, General strategies include Hire a professional designer, General strategies include Keep text to a minimum, Website Header using General strategies, Branding a Person achieved by use a happy, smiling photo of the person, Branding a Business focused on persuade visitor to buy from you, or learn from you, Website Header using Specific strategies, Branding a Business achieved by keep the header simple, small and nice