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Dieses mit IHMC CmapTools erstellte CMap hat Informationen bezüglich: theory map amazon_ Structure+Business, traditional ditributions models has 30% book return rate, wholesalers have profit drivers, buyers to identify customer forecast, need for buyers, retailers have profit drivers, new model which are supply-chain costs, printers have profit drivers, Internet Publishing industry value chain consists of wholesalers, sales volume drives profits, independent publishers sell to end customers, wholesalers sell to end customers, profit drivers for new model, independent publishers have profit drivers, buyers to identify consumer interest, Internet Publishing industry value chain consists of printers, profits for authors, e-tailing (online retailing) elimeinates need, Internet Publishing industry value chain consists of retailers, new model only has 3% book return rate, retailers includes e-tailing (online retailing)