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This Concept Map, created with IHMC CmapTools, has information related to: Effects of the National Youth AntiDrug Media Campaign on Youths, National Youth Anti-Drug Media Campaign Goals Prevent youth from starting drug use, Radio 3 Types of Ads Positive alternatives Benefits for not using, National Youth Anti-Drug Media Campaign Results Some indication of negative effects as a result of the campaign, National Youth Anti-Drug Media Campaign Goals Educate and enable youth to reject illegal drugs, National Youth Anti-Drug Media Campaign Goals Convince occasional users to strop drug use, National Youth Anti-Drug Media Campaign Media Avenues Used Radio, TV 3 Types of Ads Resistance skills, Websites 3 Types of Ads Resistance skills, National Youth Anti-Drug Media Campaign Results No positive effects, Magazines 3 Types of Ads Positive alternatives Benefits for not using, National Youth Anti-Drug Media Campaign Results Successful in a high degree of exposure, National Youth Anti-Drug Media Campaign Media Avenues Used Movie Theatres, Some indication of negative effects as a result of the campaign Why? Reaction against the threat of loss of freedom of choice (acting out), TV 3 Types of Ads Positive alternatives Benefits for not using, Websites 3 Types of Ads Negative consequences of drug use, Radio 3 Types of Ads Negative consequences of drug use, Radio 3 Types of Ads Resistance skills, Magazines 3 Types of Ads Negative consequences of drug use, TV 3 Types of Ads Negative consequences of drug use, Movie Theatres 3 Types of Ads Negative consequences of drug use