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This Concept Map, created with IHMC CmapTools, has information related to: CLeavitt1, Consumers seeking Consumer Goods, Actual Product is The physical good or the delivered service that supplies thedesired benefit., Product Strategies ties directly to Product, Home Depot Became Efficient, Product also containing Augmented Product, Marketing Mix survives upon Place Strategies, Case Studies observed through Successful Business, Successful Business like HCL Technologies, Technology becomes Efficient, Availability convenience Consumers, HCL Technologies Became Availability, Change results in the need for resiliency, Google Became Efficient, Marketing Mix includes Product Strategies, Change results in the need for Security, Harvard Business adapts Technology, Price Strategies depends upon Product, Marketing Mix relys on Price Strategies, Technology changes Availability, Core Product is All the benefits the product will provide for consumers or business customers